Free Bookmark With Every Delivery
Shipping To UK Exclusively
Shipping From £2.99
Eric Ries is a renowned author, entrepreneur, and pioneer of the Lean Startup movement. He holds a degree in Computer Science from Yale University, lending credibility to his expertise in the tech industry. Ries' groundbreaking work, "The Lean Startup," introduced a new approach to launching businesses and products, emphasizing continuous innovation and rapid iteration based on customer feedback.
After experiencing frustration with traditional product development methods during his tenure at a Silicon Valley startup, Ries developed the Lean Startup methodology. This approach aims to eliminate wasteful practices and build products that customers truly want, maximizing the chances of success. His innovative thinking has revolutionized the way entrepreneurs and companies approach product development and business strategy.
Ries is a sought-after speaker and advisor, sharing his insights with organizations worldwide. He has worked with companies across various industries, including technology, manufacturing, and healthcare, helping them adopt lean principles and achieve sustainable growth. Ries currently resides in San Francisco, where he continues to inspire and guide entrepreneurs on their journeys to build successful, customer-centric businesses.