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10X Marketing Formula

Your Blueprint for Creating ‘Competition-Free Content’ That Stands Out and Gets Results
10x marketing formula by Garrett Moon

10X Marketing Formula

Your Blueprint for Creating ‘Competition-Free Content’ That Stands Out and Gets Results
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Synopsis

“10X Marketing Formula” by Garrett Moon offers a dynamic approach to marketing that promises to multiply results tenfold. This book provides a comprehensive framework divided into three main sections: cultivating a 10X Mindset, developing a robust 10X Marketing Plan, and implementing a 10X Marketing Playbook. Moon, the CEO and co-founder of CoSchedule, shares actionable strategies and real-world examples to help marketers and business owners create standout, competition-free content that not only attracts attention but also drives significant growth. By focusing on aggressive goals, innovative tactics, and continuous optimization, Moon’s formula is designed to transform marketing efforts into measurable success

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Year Published

2018

Publisher

CoSchedule

Pages

366

Language

English

ISBN 10

0692048278

ISBN 13

978-0692048276

Features

  1. A mindset shift towards achieving 10X growth, rather than incremental 10% gains. The book emphasizes finding strategic shortcuts and your own unique path to jaw-dropping marketing results.13
  2. A four-stage process to create “competition-free” content that stands out by identifying an untapped niche and addressing your customers’ needs.23
  3. Guidance on planning and executing high-impact “10X Projects” that can substantially move the needle, instead of small incremental tasks.23
  4. Frameworks like the “10X Content Scorecard” to evaluate content quality before publishing, and the “Skyscraper Technique” to create the best content on a given topic.3
  5. Strategies for intelligent content promotion, social media amplification, and building an engaged email list filled with the right audience.23

The book provides actionable worksheets, templates, and interviews with successful marketers to implement the 10X marketing principles in areas like content creation, team management, and testing assumptions through minimum viable marketing.

Meet the author

Garrett Moon

Biography

...

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Chapters

Section one: Get scrappy

  1. Think like a startup
  2. Content hacking

Section two: The 10X marketing formula

Phase one: Plan

  1. Competition free content
  2. Finding your content core

Phase two: Execute

  1. 10X prjoects
  2. 10X calender
  3. 10X workflows
  4. 10X content
  5. 10X team

Phase three: Publish 

  1. Minimum viable marketing
  2. 10X social promotion
  3. 10X email promotion

Phase four: Analyze

  1. Conversion psychology
  2. One metric that matters

Section three: The 10X marketing toolbox

  1. The 10X marketing manifesto
  2. The 10X marketing formula applied

 

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Key takeaways

  1. A mindset shift towards achieving 10X growth, rather than incremental 10% gains. The book emphasizes finding strategic shortcuts and your own unique path to jaw-dropping marketing results.13
  2. A four-stage process to create “competition-free” content that stands out by identifying an untapped niche and addressing your customers’ needs.23
  3. Guidance on planning and executing high-impact “10X Projects” that can substantially move the needle, instead of small incremental tasks.23
  4. Frameworks like the “10X Content Scorecard” to evaluate content quality before publishing, and the “Skyscraper Technique” to create the best content on a given topic.3
  5. Strategies for intelligent content promotion, social media amplification, and building an engaged email list filled with the right audience.23

The book provides actionable worksheets, templates, and interviews with successful marketers to implement the 10X marketing principles in areas like content creation, team management, and testing assumptions through minimum viable marketing.

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