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How to Launch a Brand (2nd Edition) Your Step-by-Step Guide to Crafting a Brand From Positioning to Naming And Brand Identity Paperback – 19 Jun. 2016.webp

How to Launch a Brand [2nd Edition]: Your Step-by-Step Guide to Crafting a Brand From Positioning to Naming And Brand Identity (Paperback) 2016

Fabian Geyrhalter
Paperback
£25.99
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Permission Marketing by Seth Godin

Permission Marketing: Turning Strangers into Friends and Friends into Customers (Paperback) 1999

Seth Godin
Hardcover
£20.14
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How to Develop Self-confidence and Influence People by Public Speaking (Personal Development) Paperback – 29 Mar. 1990

How to Develop Self-confidence and Influence People by Public Speaking (Paperback) 1990

Dale Carnegie
Paperback
£12.99
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ultimate guide to marketing on facebook for business by Perry Marshall

Ultimate Guide to Facebook Advertising [Second Edition] (Paperback) 2020

Perry Marshall
Paperback
£21.87
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all-marketers-tell-stories by Seth Godin

All marketers are liars: The Underground Classic That Explains How Marketing Really Works-And Why Authenticity Is the Best Marketing of All (Paperback) 2012

Seth Godin
Hardcover
£21.58
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How Google Works: Eric Schmidt & Jonathan Rosenberg Paperback – 12 Mar. 2015

How Google Works: Eric Schmidt & Jonathan Rosenberg (Paperback) 2015

Eric Schmidt
Paperback
£10.86
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The origin of brands how product evolution creates endless possibilities for new brands paperback – illustrated, 27 sept. 2005

The Origin Of Brands: How Product Evolution Creates Endless Possibilitie s For New Brands (Paperback) 2005

Al Ries
Paperback
£11.58
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Brand Sense Build Powerful Brands Through Touch, Taste, Smell, Sight and Sound Hardcover 10 Feb. 2005

Brand Sense: Sensory Secrets Behind the Stuff We Buy (Paperback) 2012

Martin Lindstrom
Paperback
£19.99
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Al Ries is a renowned marketing professional, author, and co-founder of the influential consulting firm Ries & Ries with his partner and daughter, Laura Ries. He is widely regarded as the pioneer of the concept of "positioning" in marketing strategy. Al Ries is best known for his groundbreaking work on positioning, a concept he introduced in his seminal book, "Positioning: The Battle for Your Mind," co-authored with Jack Trout in 1981. This book revolutionized the way businesses approach marketing and branding, emphasizing the importance of occupying a unique and distinct position in the minds of consumers. Over the course of his illustrious career, Al Ries has authored numerous influential books on marketing, branding, and business strategy, including "The 22 Immutable Laws of Branding," "The Origin of Brands," and "Focus: The Future of Your Company Depends on It." His works have been translated into multiple languages and have become essential reading for marketing professionals worldwide. In addition to his writing, Al Ries is a sought-after speaker and consultant, sharing his expertise and insights with businesses and organizations across various industries. His practical and thought-provoking approach has earned him a reputation as a visionary thinker in the field of marketing. Al Ries, now in his 90s, continues to be an active voice in the marketing community, sharing his wisdom and experience with the next generation of marketers and entrepreneurs. He resides in Atlanta, Georgia, where he continues to write and consult on marketing strategies.

Focus: The Future of Your Company Depends on It (Paperback) 2013

Al Ries
Paperback
£20.91
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Marketing Made Simple A Step-by-Step StoryBrand Guide for Any Business (Made Simple Series) Paperback – 10 Jun. 2021

Marketing Made Simple: A Step-by-Step StoryBrand Guide for Any Business (Paperback) 2021

Donald Miller
Paperback
£19.99
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The Formula The Five Laws Behind Why We Succeed or Fail Paperback – 6 Aug. 2020

The Formula: The Five Laws Behind Why We Succeed or Fail (Paperback) 2020

Albert-László Barabási
Paperback
£10.49
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-100M Offers How To Make Offers So Good People Feel Stupid Saying No (Acquisition.com -100M Series) Paperback – 13 July 2021

$100M Offers: How To Make Offers So Good People Feel Stupid Saying No (Paperback) 2021

Alex Hormozi
Paperback
£24.99
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The Greatest Salesman in the World Mass Market Paperback – February 1, 1983

The Greatest Salesman in the World Mass Market (Paperback) 1983

OG Mandino
Paperback
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The Essential Drucker The Best of Sixty Years of Peter Drucker's Essential Writings on Management (Collins Business Essentials) Paperback – 1 Aug. 2008

The Essential Drucker: The Best of Sixty Years of Peter Drucker’s Essential Writings on Management (Paperback) 2008

Peter F. Drucker
Paperback
£15.99
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Emotional The New Thinking About Feelings Paperback – 5 Jan. 2023

Emotional: The New Thinking About Feelings (Paperback) 2023

 Leonard Mlodinow
Paperback
£12.61
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Buyology: How Everything We Believe About Why We Buy is Wrong Paperback – 7 May 2009

Buyology: How Everything We Believe About Why We Buy is Wrong (Paperback) 2009

Martin Lindstrom
Paperback
£12.49
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Buyology Truth and Lies about Why We Buy Paperback – 2 Feb. 2010

Buyology: Truth and Lies about Why We Buy (Paperback) 2010

Martin Lindstrom
Paperback
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Choose The Single Most Important Decision Before Starting Your Business Hardcover – 30 April 2019

Choose: The Single Most Important Decision Before Starting Your Business Hardcover – 30 April 2019

Ryan Levesque
Paperback
£8.49
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Lovemarks The Future Beyond Brands Hardcover – 2 Feb. 2006

Lovemarks: The Future Beyond Brands (Hardcover) 2006

Kevin Roberts
Hardcover
£25.99
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how to get to the top of google Tim Cameron-Kitchen

How To Get To The Top Of Google (Paperback) 2023

Tim Cameron-Kitchen
Paperback
£9.52
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