Tamsen Webster is a renowned "idea whisperer" and message strategist with over 20 years of experience in brand and marketing communications. As the creator of The Red Thread®, she helps individuals and organizations find, build, and tell the stories of their ideas. Webster's expertise stems from her diverse background, including roles as a TEDx Executive Producer, change management consultant, and Weight Watchers leader. She has worked with major corporations like Verizon, Johnson & Johnson, and State Street Bank to amplify the impact of their big ideas. Webster is a sought-after keynote speaker, traveling globally to share her insights on storytelling, branding, and idea development. Her book, "Find Your Red Thread: Make Your Big Ideas Irresistible," published in 2021, offers a practical approach to crafting compelling narratives. Named to the Thinkers50 Radar in 2022, Webster continues to innovate in the field of persuasive message design. She resides in Boston with her husband, two sons, and two brindle Greyhounds, Hazel and Walnut.