[A] rich, integrated and often sparkling book. Mr. Johnson, who knows a thing or two about the history of science, is a first-rate storyteller.
— The New York Times
Where Good Ideas Come From: The Natural History of Innovation (Paperback) 2011
Author
Where Good Ideas Come From: The Natural History of Innovation (Paperback) 2011
- More frequent "eureka" moments and creative breakthroughs in their projects and problem-solving efforts
- Improved ability to foster innovation within your organizations and teams
- Enhanced skills in recognizing and developing promising ideas before they're fully formed
- A more strategic approach to innovation, leveraging concepts like the "adjacent possible" and "slow hunch" to drive progress
“Where Good Ideas Come From” is a fascinating exploration of innovation that will transform your understanding of creativity and problem-solving. New York Times bestselling author Steven Johnson takes you on a journey through time, from Darwin’s theory of evolution to the latest breakthroughs in Silicon Valley.
This eye-opening book reveals:
• The seven key patterns behind genuine innovation
• How great ideas evolve and take shape over time
• Why collaboration and open environments fuel creativity
• How to cultivate an innovative mindset in your own life and work
Perfect for entrepreneurs, business leaders, educators, and anyone seeking to enhance their creative potential, “Where Good Ideas Come From” offers practical insights and strategies to foster innovation. Johnson’s engaging prose and compelling examples make complex concepts accessible and inspiring.
Unlock the secrets of innovation and learn how to:
• Recognize and seize opportunities in the “adjacent possible”
• Create environments that nurture breakthrough thinking
• Harness the power of slow hunches and serendipitous discoveries
• Turn errors and failures into stepping stones for success
Whether you’re looking to drive innovation in your organization or simply curious about the origins of world-changing ideas, this book is an essential read. Gain a new perspective on creativity and learn how to tap into the natural patterns that spark true innovation.
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Testimonials
A vision of innovation and ideas that is resolutely social, dynamic and material…Fluidly written, entertaining and smart without being arcane.
— Los Angeles Times
A magical mystery tour of the history and architecture of innovation.
— The Oregonian
— Boston Globe