The Personal MBA
A World-Class Business Education in a Single Volume
£10.99








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- Gain a solid understanding of key business concepts, enabling you to make informed decisions in your career.
- Strategies that can be immediately implemented, leading to tangible improvements in business operations.
- Take control of their education, fostering a habit of continuous learning and personal growth.
- Master decision-making frameworks and become more confident in navigating complex business challenges.

No matter what they tell you, an MBA is not essential. If you combine reading this book with actually trying stuff, you'll be far ahead in the business game
― Kevin Kelly, founding executive editor of Wired and bestselling author of The Inevitable
“The Personal MBA” is a ground-breaking business book that challenges the notion that an expensive MBA is necessary for success in the business world. Josh Kaufman presents a comprehensive overview of essential business concepts, providing readers with the knowledge and tools to excel in their careers or start and grow their own businesses.
This book is about:
• Understanding the core principles of business
• Developing a practical skill set for business success
• Learning how to create, market, and deliver value
• Mastering personal productivity and effectiveness
• Gaining insights into human psychology and its impact on business
Readers will learn:
• How to evaluate market opportunities
• Effective marketing and sales strategies
• Financial management and analysis techniques
• Leadership and management skills
• Systems thinking and process improvement
“The Personal MBA” is an invaluable resource for those looking to gain a solid foundation in business principles without the time and expense of a traditional MBA program. Kaufman’s clear, concise writing style makes complex concepts easy to understand and apply. Whether you’re starting a new venture, climbing the corporate ladder, or simply want to enhance your business acumen, this book provides the tools and knowledge to help you succeed in today’s competitive business landscape.
Year Published
Publisher
Pages
Weight
Language
ISBN 10
ISBN 13
The book: "The Personal MBA" Is perfect for:
• Aspiring entrepreneurs
• Small business owners
• Professionals seeking career advancement
• Students considering business school
• Anyone interested in understanding how businesses work
Meet the author
Josh Kaufman is a bestselling author and business educator known for his innovative approach to learning and skill acquisition. He gained prominence with his book “The Personal MBA: Master the Art of Business,” which has sold over one million copies worldwide.
Kaufman’s research focuses on business, entrepreneurship, productivity, and practical wisdom, offering readers a multidisciplinary perspective on mastering essential concepts and skills.
His TEDx talk on rapid skill acquisition has garnered over 40 million views on YouTube, solidifying his reputation as an expert in the field.
Prior to his writing career, Kaufman worked in brand management for Procter & Gamble, leading multi-million dollar projects and developing global online marketing strategies.
He has been featured in major publications such as The New York Times, The Wall Street Journal, and Forbes, and has spoken at prestigious events including The Aspen Ideas Festival and Stanford University.
Kaufman continues to conduct research and develop online training programs to help individuals and businesses thrive in today’s competitive landscape.
Book testimonials
This book goes far beyond business: I used the marketing, sales, and communication principles in this book to complete my PhD and land a highly competitive postdoc and professorship at a world-class research university. Whatever you do for a living, this book will help you do it even better
― Dr. Zachary Gagnon, Assistant Professor of Chemical Engineering, Johns Hopkins University
Fundamentals are fundamentals. Whether you’re an entrepreneur or an executive at a Fortune 500 company, this book will help you succeed
― John Mang, Vice President of Japan Fabric & Home Care, Procter & Gamble
I’ve run across few people who conceptually ‘grok’ how to get things done better than Josh Kaufman
― David Allen, bestselling author of Getting Things Done
File this book under NO EXCUSES. After you’ve read it, you won’t be open to people telling you that you’re not smart enough, not insightful enough, or not learned enough to do work that matters. Josh takes you on a worthwhile tour of the key ideas in business
― Seth Godin, bestselling author of This Is Marketing
A masterpiece. This is the ‘START HERE’ book I recommend to everyone interested in business. An amazing overview of everything you need to know. Covers all of the basics, minus buzz-words and fluff. One of the most inspiring things I’ve read in years
― Derek Sivers, founder of CDbaby.com and bestselling author of Anything You Want