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financial times

A smart, readable account of the unexpected scientific principles that drive success
― Financial Times

The Formula: The Five Laws Behind Why We Succeed or Fail (Paperback) 2020

The Formula The Five Laws Behind Why We Succeed or Fail Paperback – 6 Aug. 2020

Author

Albert-László Barabási author of The Formula

Albert-László Barabási

The Formula: The Five Laws Behind Why We Succeed or Fail (Paperback) 2020

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Synopsis

“The Formula” is a ground-breaking exploration of the scientific principles behind success. Drawing from extensive research and big data analysis, renowned network scientist Albert-László Barabási reveals the hidden laws that govern who truly gets ahead and why.

In this illuminating book, Barabási:

• Challenges conventional wisdom about talent and hard work being the sole keys to success
• Presents five universal laws that explain how performance translates into recognition
• Examines case studies from various fields, including science, sports, and the arts
• Demonstrates how community perception and networks play a crucial role in determining success
• Offers actionable insights on how to leverage these laws for personal and professional advancement

Key takeaways:

• Performance is essential but not sufficient for success
• Networks and community recognition are critical factors in achieving success
• Previous success and “fitness” (ability to stay relevant) determine future success
• Team diversity is vital, but individuals often receive disproportionate credit
• Persistence can lead to success at any age

“The Formula” provides a fresh, data-driven perspective on success, offering readers a new understanding of how to excel in today’s interconnected world. Barabási’s research-backed approach equips individuals with the knowledge to navigate the complex landscape of achievement and recognition.

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Year Published
2020
Publisher
Macmillan
Pages
320
Weight
224g
Language
English
ISBN 10
Macmillan
ISBN 13
978-1509843565

Who this book is for:

• Professionals seeking to advance their careers
• Entrepreneurs looking to build successful ventures
• Students and academics aiming for recognition in their fields
• Managers and leaders interested in fostering high-performing teams
• Anyone curious about the science behind success and achievement

Meet the author

Biography
Albert-László Barabási is a renowned physicist and network scientist who revolutionized the field with his discovery of scale-free networks. He is the Robert Gray Dodge Professor of Network Science and Distinguished University Professor at Northeastern University, with additional appointments at Harvard Medical School and Central European University. Barabási's research has transformed our understanding of complex systems, from cellular networks to social interactions. He is the author of several influential books, including "The Formula," "Network Science," and "Linked," which have been translated into over twenty languages. Barabási's work has earned him numerous accolades, including the prestigious Julius Edgar Lilienfeld Prize from the American Physical Society and membership in the U.S. National Academy of Sciences. Born in Transylvania, Romania, Barabási now divides his time between Boston and Budapest, where he continues to push the boundaries of network science and its applications across various disciplines....

Testimonials

An important book for us all to read. It weaves together meticulously researched historical context with more than a decade of Barabási’s and other scholars’ “eureka moments” and research findings to extract scientific principles and actionable insights for achieving success
― Science

A fun, fast, first-hand account of efforts to use big data to pull back the curtain on our collective dynamics. The Formula offers a rich tour of research on how relatively simple feedback forces channel our lives in surprising and counter-intuitive ways
― Nature

Bloomberg Businessweek logo

A fascinating new book 
Bloomberg Businessweek

geekwire logo

It’s rare that a book about success turns out to be such a page-turner, but there you go. File [The Formula] away with Freakonomics or Outliers 
Geekwire

Nassim Nicholas Taleb, bestselling author of The Black Swan

This is not just an important but an imperative project: to approach the problem of randomness and success using the state-of-the-art scientific arsenal we have. Barabási is the person 
Nassim Nicholas Taleb, bestselling author of The Black Swan

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