"A common-sense map toward market leadership"
— The Washington Post
The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market (Paperback) 1997
Author
The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market (Paperback) 1997
£17.30
- Clearer strategic focus by choosing one of three value disciplines to excel in.
- Improved competitive positioning through aligning operations with chosen discipline.
- Enhanced ability to deliver unique value to target customers.
- Greater market leadership potential by avoiding trying to be all things to all people.
“The Discipline of Market Leaders” is an essential read for business leaders, entrepreneurs, and strategists looking to gain a competitive edge in today’s dynamic marketplace. This influential book presents a revolutionary approach to achieving market dominance by focusing on a single value discipline.
What readers will learn:
• How to identify and select the most appropriate value discipline for their organization
• Strategies for excelling in operational excellence, product leadership, or customer intimacy
• Methods for aligning organizational structure, processes, and culture with the chosen discipline
• Techniques for continuously innovating and raising customer expectations
• Real-world examples and case studies of successful market leaders
The book’s core message is that companies cannot excel in all areas simultaneously. Instead, they must choose a specific value discipline and relentlessly pursue it to achieve market leadership. Treacy and Wiersema provide a comprehensive framework for making this crucial decision and implementing it throughout the organization.
“The Discipline of Market Leaders” offers a fresh perspective on achieving sustainable competitive advantage. By challenging readers to focus their efforts and resources on a single value discipline, the authors provide a clear path to market dominance.
This book is a Great resource for anyone looking to transform their business and lead their industry.
Year Published
Publisher
Pages
Weight
Language
ISBN 10
ISBN 13
Who this book is for:
• CEOs and senior executives seeking to refine their business strategy
• Entrepreneurs looking to establish a strong market position
• Business consultants and strategists advising clients on competitive positioning
• MBA students and business school faculty studying market leadership
• Managers responsible for implementing organizational change and improvement initiatives