Infectious Generosity
The Ultimate Idea Worth Spreading
£19.99
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- More effective and meaningful interactions in your personal and professional life
- Reduced conflict and improved problem-solving in relationships
- Greater self-awareness and emotional regulation, especially when feeling triggered or upset
- Increased confidence in expressing your needs and making powerful requests to achieve creative solutions
"This book is a masterpiece, and an important one. It is not only about generosity, but is itself an act of generosity, profound and compelling. I want everyone I know to read this - and everyone I don't know, too."
― Andrew Solomon, NYT-bestselling author of Far From the Tree, Wellcome Book Prize winner, National Book Award winner and 2002 Pulitzer Prize finalist
Chris Anderson’s “Infectious Generosity: The Ultimate Idea Worth Spreading” presents a compelling vision for transforming our world through the power of generosity. Anderson, the head of TED, argues that we can shift from a culture of outrage to one of optimism by reimagining and amplifying acts of kindness.
The book showcases inspiring examples of generosity in action:
• A London barber who sparked a movement by offering free haircuts to homeless individuals
• Anonymous donors who gifted $10,000 to 200 strangers, many of whom chose to “pay it forward”
• TED’s own journey from an exclusive conference to a global platform for free knowledge-sharing
Anderson provides a practical playbook for readers to engage in their own acts of generosity, whether through money, time, talent, or simple kindness. He demonstrates how these actions, when shared online, can create a ripple effect of positive change.
The author addresses the challenges of our digital age, acknowledging how social media algorithms often fuel anger and division. However, he presents a hopeful alternative, showing how the internet can be harnessed to spread generosity at an unprecedented scale.
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ISBN 10
ISBN 13
The book: "Infectious Generosity" Is perfect for:
• Anyone feeling disheartened by the state of the world
• Leaders seeking to foster a culture of giving in their organizations
• Individuals looking to make a meaningful impact, regardless of their resources
• Social media users wanting to spread positivity online
Meet the author
Chris Anderson is the visionary curator of TED, transforming it from an annual conference into a global platform for “ideas worth spreading.” Since taking the helm in 2001, he has overseen TED’s expansion to reach billions of viewers annually through talks, podcasts, and educational videos. A former journalist and publisher, Anderson has dedicated his career to democratizing knowledge and fostering intellectual curiosity. His latest book, “Infectious Generosity,” explores how small acts of kindness can create ripple effects in our interconnected world. Drawing on inspiring stories and cutting-edge research, Anderson presents a compelling case for harnessing generosity as a force for positive change. He is also the author of “TED Talks: The Official TED Guide to Public Speaking,” a New York Times bestseller. Anderson’s work continues to shape global conversations and inspire millions to engage with transformative ideas. He currently resides in New York City.
Book testimonials
“This book was a much-needed gift to my weary and news-battered heart. Chris Anderson presents an inspiring body of evidence to support the tremendous and transformative power of generosity – that most beautiful of human impulses. Infectious Generosity is a combination of inarguable data and incredibly moving stories… I flew through these pages with an increasing sense of joy, and was left inspired and hopeful.”
― Elizabeth Gilbert, author of Eat, Pray, Love
“Warning: reading this book may give you an irresistible urge to get up, and take action. Infectious generosity has the potential to spread far and wide, and radically change the world. Simply a wonderful book.”
― Rutger Bregman, bestselling author of Humankind
