How I Built This
The Unexpected Paths to Success From the World's Most Inspiring Entrepreneurs

Author
How I Built This
The Unexpected Paths to Success From the World's Most Inspiring Entrepreneurs
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- Learn how successful entrepreneurs overcame failures and setbacks.
- Approach problems with fresh perspectives and unique solutions.
- Feel empowered to pursue your own ideas and dreams, igniting your passion for entrepreneurship.
- Lessons and strategies that can be applied not only in business but also in personal projects.
A must-read for anyone who wants to start a business, grow a business, or be inspired by those who do
— Adam Grant, author of Originals
“How I Built This” is a comprehensive guide to entrepreneurship, offering readers an inside look at the stories behind some of the world’s most successful companies. Guy Raz, award-winning journalist and host of the popular NPR podcast, compiles insights from hundreds of interviews with innovative founders to create a practical and inspiring resource for anyone looking to start or grow a business.
The book examines every stage of the entrepreneurial journey, from the initial spark of an idea to the challenges of scaling a global brand. Raz presents these lessons through engaging narratives, allowing readers to learn from both the triumphs and setbacks of accomplished business leaders.
Readers will gain:
• Practical strategies for identifying and developing business ideas
• Insights on overcoming common obstacles in starting and growing a company
• Advice on building strong teams and fostering a positive company culture
• Techniques for securing funding and managing finances
• Guidance on scaling operations and adapting to change
“How I Built This” combines the storytelling prowess of Raz’s podcast with actionable advice, creating a valuable resource for readers at any stage of their entrepreneurial journey. By examining the paths of diverse founders across various industries, the book offers a wealth of knowledge applicable to a wide range of business ventures.
Raz’s engaging writing style and carefully curated stories make complex business concepts accessible and entertaining. Whether you’re dreaming of launching a startup or looking to take your existing business to the next level, “How I Built This” provides the tools, inspiration, and real-world examples to help you navigate the challenging but rewarding path of entrepreneurship
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ISBN 10
ISBN 13
The book: "How I Built This " Is perfect for:
• Aspiring entrepreneurs looking for guidance and inspiration
• Current business owners seeking strategies for growth and innovation
• Students of business and entrepreneurship
• Professionals considering a career change or side venture
• Anyone interested in the stories behind successful companies and their founders
More books by Guy Raz
Meet the author
Guy Raz is a renowned journalist, podcaster, and author described by The New York Times as “one of the most popular podcasters in history.” He is the creator and host of the acclaimed podcast “How I Built This,” which explores the stories behind successful companies and entrepreneurs. Raz’s extensive career includes roles as NPR’s Berlin bureau chief, CNN’s Jerusalem correspondent, and weekend host of NPR’s “All Things Considered.” He has won numerous awards, including the Edward R. Murrow Award and the Daniel Schorr Journalism Prize. Raz is also a two-time New York Times bestselling author, with books including “How I Built This” and “Wow in the World: The How and Wow of the Human Body.” As the founder and CEO of Built-It Productions, Raz continues to innovate in the podcasting space, reaching millions of listeners monthly. He resides in the San Francisco Bay Area with his family
Book testimonials
Guy Raz is supremely himself in this guide for aspiring entrepreneurs: brilliantly perceptive, incessantly curious, infectiously energetic and above all, a master storyteller
— Angela Duckworth, author of Grit
If only this book would have come out years ago, building my business would have been so much simpler. At least we have it now!
— Simon Sinek, author of Start with Why
An indispensable guide for anyone eager to challenge the status quo in pursuit of some new and better version of the world. Highly recommended
— Reid Hoffman, co-founder of LinkedIn and co-author of Blitzscaling
Anyone who reads How I Built This will have an incredible advantage. Guy provides the compass, the map and the headlamp you need to navigate the wilderness of entrepreneurship
— Joe Gebbia, entrepreneur and co-founder of Airbnb
Guy Raz has an extraordinary talent for not only unearthing the most powerful ideas in any story, but also translating those ideas into wisdom accessible for everyone
— Chris Anderson, head of TED