How Highly Effective People Speak
How High Performers Use Psychology to Influence With Ease
Author
How Highly Effective People Speak
How High Performers Use Psychology to Influence With Ease
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- Enhanced persuasion skills, leading to more successful negotiations and influencing others' decisions.
- Improved ability to connect with audiences emotionally, resulting in more engaging and memorable presentations.
- Mastery of nonverbal communication, projecting greater confidence and credibility in personal and professional interactions.
- Increased proficiency in handling difficult conversations, fostering better relationships and conflict resolution in various settings
“How Highly Effective People Speak” is a ground-breaking guide that reveals the secrets of powerful communication used by high performers across various fields. Peter D. Andrei presents a comprehensive approach to speaking with influence, based on psychological principles and cognitive biases.
Key points covered in the book:
• The science behind effective communication
• Cognitive biases that shape human perception and decision-making
• Strategies to leverage these biases for more persuasive speech
• Techniques to enhance your credibility and charisma
• Methods to simplify complex ideas for better understanding
• Ways to create lasting impressions and memorable messages
Readers will learn:
- How to use the “availability bias” to make ideas more memorable
- Techniques for leveraging the “halo effect” to enhance credibility
- Strategies for employing the “contrast effect” to highlight key points
- Methods for utilizing “attribute substitution” to simplify complex concepts
- Ways to harness the power of storytelling in communication
Andrei argues that mastering these communication strategies can lead to:
- Increased persuasiveness in personal and professional settings
- Enhanced leadership abilities
- Improved relationships and networking skills
- Greater success in negotiations and sales
- More impactful public speaking and presentations
“How Highly Effective People Speak” offers a unique blend of psychological insights and practical communication techniques. By understanding the cognitive processes that influence how people receive and process information, readers can learn to speak in ways that resonate deeply with their audience, leading to greater influence and success in all areas of life.
Year Published
Publisher
Pages
Weight
Language
ISBN 10
ISBN 13
The book: "How Highly Effective People Speak" Is perfect for:
• Business professionals seeking to enhance their leadership and persuasion skills
• Public speakers looking to increase their impact and influence
• Sales professionals aiming to improve their closing rates
• Educators wanting to communicate more effectively with students
• Anyone interested in improving their personal and professional relationships through better communication
Meet the author
Peter D. Andrei is a renowned public speaking expert and the founder of Speak Truth Well LLC. As a former Massachusetts Debate League State Champion with 37 competitive speaking awards, Andrei has honed his skills in the art of persuasive communication. He has coached thousands of individuals, including political candidates, project managers, and Toastmasters national finalists, helping them unlock the power of effective speech. Andrei’s expertise is grounded in extensive research, having studied hundreds of scientific papers on psychology, neurobiology, and behavioural economics to uncover the secrets of impactful communication.
The author of the 15-book Speak for Success series, including the popular “How Highly Effective People Speak,” Andrei combines his practical experience with a deep understanding of communication theory. His work focuses on empowering individuals to overcome public speaking anxiety and master the art of influence. When not writing or coaching, Andrei is an avid reader, drawing inspiration from a diverse range of authors in philosophy, psychology, and personal development.
Peter D. Andrei currently resides in Boston, Massachusetts, where he continues to pursue his mission of helping people harness the transformative power of words to improve their careers, businesses, and lives.
