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Continuous Discovery Habits

Discover Products that Create Customer Value and Business Value

Continuous Discovery Habits Discover Products that Create Customer Value and Business Value Paperback โ€“ 14 April 2021

Author

Teresa Torres author of Continuous Discovery Habits

Teresa Torres

Continuous Discovery Habits

Discover Products that Create Customer Value and Business Value

Paperback

£13.57

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Book description
Phil Terry, Founder, Collaborative Gain

"Teresa Torres shows how to truly - and continuously - include customers. This is a must read for every CEO and product team out there."
โ€” Phil Terry, Founder, Collaborative Gain; co-author,ย Customers Included

“Continuous Discovery Habits” is the definitive guide for product teams seeking to build products that users love. Teresa Torres, a renowned product discovery coach, presents a structured approach to integrating customer feedback into every stage of the product development process.

Readers will learn:

  • How to conduct effective customer interviews
  • Techniques for mapping and prioritizing opportunities
  • Methods for generating and evaluating product ideas
  • Strategies for testing assumptions quickly and cheaply
  • Ways to measure the impact of product changes

 

Torres’ clear writing style and practical examples make complex concepts accessible. The book provides actionable frameworks and tools that readers can immediately apply to their work.

By adopting the habits outlined in this book, product teams can:

  • Reduce the risk of building the wrong features
  • Increase the speed of product iterations
  • Improve collaboration across disciplines
  • Create products that truly meet user needs

 

“Continuous Discovery Habits” is more than just a bookโ€”it’s a roadmap for transforming how products are built. Whether you’re new to product development or a seasoned professional, this book will change how you think about creating successful products.

Read more
Year Published
2021
Publisher
Product Talk LLC
Pages
244
Weight
363g
Language
English
ISBN 10
1736633309
ISBN 13
978-1736633304

The book: "Continuous Discovery Habits" Is perfect for:

  • UX designers aiming to create more user-centric designs
  • Engineers wanting to understand user needs better
  • Start-up founders building products in uncertain markets
  • Anyone involved in digital product development

Meet the author

Biography
Teresa Torres is an internationally acclaimed author, speaker, and coach specializing in product management and continuous discovery. She teaches a structured and sustainable approach to help product teams infuse their daily decisions with customer input. Torres has coached hundreds of teams across various industries, from early-stage start-ups to global enterprises. She founded Product Talk Academy, where she has taught discovery skills to over 8,500 product professionals. Her book "Continuous Discovery Habits" has sold over 100,000 copies and is widely regarded as a must-read for product teams and CEOs alike. Torres' work emphasizes the importance of regularly engaging with customers to discover better opportunities and create products that deliver both customer and business value. Prior to coaching, she led product and design teams at internet start-ups and held executive roles, including CEO of Affinity Circles. Torres holds a BS in Symbolic Systems from Stanford University and an MS in Learning and......

Testimonials

Jocelyn Mangan, CEO, HimForHer

“Teresa’s work in product discovery is a constant and critical reminder that job number one for a product team is to understand who you are building for and what value you can create for them. Her methods inspire rigor similar to a workout coach – product discovery is a regular, consistent practice, that’s measurable and impactful.”
โ€”ย  Jocelyn Mangan, CEO, HimForHer

Martin Eriksson, Co-Founder & Chairman, Mind the Product

“It’s no secret that regularly engaging with customers helps you discover better opportunities to serve them – yet we all struggle to do it well. This book is an indispensable guide to making this critical activity a continuous habit.”
โ€” Martin Eriksson, Co-Founder & Chairman, Mind the Product

Mike Herrick, SVP Technology, Airship

“Teresa has helped our product teams shift from a focus on outputs to delivering outcomes by helping us understand our customers better. We are building better solutions that get used more often and provide more value for our customers.”
โ€” Mike Herrick, SVP Technology, Airship

Hope Gurion, Product Leader & Team Coach, Fearless Product
“Teresa has mastered the art of helping product teams adopt a continuous cadence to their discovery work. Reading this book is like having her by your side, guiding your work, helping you find success, while developing your expertise.”
โ€” Hope Gurion, Product Leader & Team Coach, Fearless Product

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