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$100M Offers

How To Make Offers So Good People Feel Stupid Saying No

-100M Offers How To Make Offers So Good People Feel Stupid Saying No (Acquisition.com -100M Series) Paperback โ€“ 13 July 2021

Author

Alex Hormozi author of -100M leads

Alex Hormozi

$100M Offers

How To Make Offers So Good People Feel Stupid Saying No

Paperback

£22.57

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Book description
Forbes logo

"Hormozi is an entrepreneur who built a thriving business without traditional marketing tools or techniques. Rather than using a state-of-the-art marketing funnel, detailed analytics, or carefully built email sequences, Hormozi and his team used a simple strategy: they made customers offers they couldn't refuse.ย Hormozi shares a system for how businesses can charge more, enhance their offerings and wow customersโ€”all without following the tried-and-true rules of marketing."
โ€” Forbes 2022

“$100M Offers” is a comprehensive guide that teaches business owners and entrepreneurs how to create high-value offers that customers can’t resist. Alex Hormozi, a successful entrepreneur who has built and scaled multiple businesses to seven and eight figures, shares his proven framework for crafting offers that command premium prices and drive massive sales.

In this book, readers will learn:

โ€ข How to identify and target the most profitable markets
โ€ข The psychology behind irresistible offers
โ€ข Techniques for increasing the perceived value of products and services
โ€ข Strategies for pricing offers to maximize profitability
โ€ข Methods for eliminating risk and overcoming objections
โ€ข The art of crafting compelling offer names and descriptions
โ€ข How to implement powerful guarantees that boost conversions

Hormozi’s approach is based on his “Value Equation,” which breaks down the four key factors that influence a customer’s perception of value. By manipulating these factors, businesses can create offers that far exceed customer expectations and justify higher prices.

The book is filled with real-world examples, case studies, and actionable advice that readers can apply immediately to their own businesses. Hormozi’s writing style is direct, engaging, and free of fluff, making complex concepts easy to understand and implement.

“$100M Offers” is more than just a bookโ€”it’s a blueprint for business transformation. By mastering the art of offer creation, readers will gain a competitive edge that can lead to exponential growth and long-term success in any industry.

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Year Published
2021
Publisher
Acquisition.com Publishing
Pages
163
Weight
395g
Language
English
ISBN 10
173747574X
ISBN 13
978-1737475743

The book: "$100M Offers" Is perfect for:

โ€ข Entrepreneurs and business owners looking to scale their companies
โ€ข Marketing professionals seeking to improve their offer creation skills
โ€ข Sales teams aiming to increase conversion rates and average order values
โ€ข Coaches and consultants wanting to package their services more effectively
โ€ข Anyone interested in learning advanced marketing and sales strategies

More books by Alex Hormozi

Paperback
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Meet the author

Biography
Alex Hormozi is a first-generation Iranian-American entrepreneur, investor, and philanthropist. He founded his first brick-and-mortar business in 2013, scaling it to six locations within three years. Hormozi has since founded and scaled multiple companies across various industries, generating over $120 million in cumulative sales. His most notable exit was the $46.2 million sale of his licensing company in 2021. As the founder of Acquisition.com, Hormozi invests in and advises high-growth businesses, focusing on asset-light, high cash flow ventures. He is renowned for his expertise in customer acquisition and monetization strategies. Hormozi graduated Magna Cum Laude from Vanderbilt University with a BS in Human & Organizational Development. He and his wife Leila run a portfolio of companies generating over $200 million in annual revenue. Hormozi is passionate about advancing equal access to education and encouraging entrepreneurship in underprivileged communities....

Testimonials

Andrew Argueย Founder, CEO

“We first found out about Alex and instantly bought his book. It’s the best book I’ve ever read really in business. Probably the biggest thing I learned from him is that so many times in business you want to charge your customers more and you almost feel guilty like ‘oh my gosh can I really do this?’ but I think there’s nobody better that really puts packages and prices together that not only you can increase your price for your business but you’re also increasing the value for the customer at the exact same time.ย Since we started working with him…within two months…our business was already doing $10M/yr in sales…INSTANT DOUBLE and it’s only been two months since we came in touch with him and our business is on a run rate to do $23M/yr in sales now. Just from changing our pricing, our packaging, and at the same time delivering better results and outcomes for the clients that we work with.”
โ€” Andrew Argue,ย Founder, CEO Accountingtax.co

Ryan Daniel Moran author of 12 months to 1 million

“My career can be broken into two chapters: the first was 15 years of banging my head against the wall trying to figure out why I was not fulfilling my potential. The second chapter started when I read ‘$100M Offers’ by Alex Hormozi. It was then that I had the confidence to know exactly how to have the success that I knew I was capable of enjoying. If you are a business owner that is done settling for less than your potential, this book will quickly show you that it’s not your fault; no one has taught you how to make irresistible offers.ย This book will change that within a few chapters. Consider this book your second chapter. It is an absolute game changer.”
โ€” Ryan Daniel Moran, Founder, Capitalism.com

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