Michael Easter is a New York Times bestselling author, journalist, and professor known for his expertise in behaviour change and human performance. He is the author of "Scarcity Brain" and "The Comfort Crisis," both of which explore how modern lifestyles impact our well-being and offer practical solutions for healthier living. Easter's work has been featured in major publications and media outlets, including Men's Health, where he is a contributing editor.

As a leading voice in health and wellness, Easter has travelled extensively to research and uncover innovative approaches to improving physical and mental health. His investigations have taken him from remote Arctic regions to cutting-edge laboratories, where he's interviewed thousands of experts, including Nobel laureates and world-class athletes.

Easter's ideas have been adopted by professional sports teams, elite military units, and Fortune 500 companies, influencing how these organizations approach health, performance, and success. He shares his findings through his popular newsletter, "2% with Michael Easter," and as a speaker for various institutions.

When not exploring the world for his research, Easter resides in Las Vegas on the edge of the desert with his wife and two dogs, Stockton and Conway. He is also a professor at the University of Nevada, Las Vegas.