Joseph Grenny is a New York Times bestselling author, renowned leadership expert, and influential social scientist. He co-founded Crucial Learning (formerly VitalSmarts), a respected corporate training company, and has co-authored eight books, including the acclaimed "Crucial Conversations" series. With over 5 million copies sold and translations into 28 languages, his work has significantly impacted organizational development worldwide. Grenny's expertise extends beyond writing; he's a sought-after speaker and has trained over 3 million people in communication and leadership skills. His innovative approach to behavioural change has been implemented by more than half of the Forbes Global 2000 companies.

In 2015, Grenny co-founded The Other Side Academy, a transformative program for individuals with histories of crime and addiction. He also chairs The Other Side Village, a community project for the chronically homeless. Grenny's commitment to social impact is further exemplified by his role as chairman of Unitus, a non-profit dedicated to global poverty eradication. He resides in Utah, where he continues to innovate in leadership, communication, and social entrepreneurship.