Brian Keane is a bestselling author, fitness expert, and mindset coach. With a background in primary school teaching, he transitioned to the fitness industry and quickly became one of Ireland's leading personal trainers. Keane's expertise in nutrition, fitness, and mindset has earned him a reputation as a sought-after speaker and educator. His first book, "The Fitness Mindset," became an Amazon bestseller, paving the way for his follow-up work, "Rewire Your Mindset." Keane's approach combines scientific research with practical, actionable strategies, helping readers take control of their mental, emotional, and physical well-being. His work has impacted thousands of people worldwide, guiding them towards healthier, more fulfilling lives. When not writing or coaching, Keane enjoys pushing his own physical limits through ultra-marathons and ironman competitions. He currently resides in Ireland, where he continues to inspire and educate through his books, podcast, and online presence.