Will It Fly?
How to Test Your Next Business Idea So You Don't Waste Your Time and Money
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Will It Fly?
How to Test Your Next Business Idea So You Don't Waste Your Time and Money
£14.73
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- Learn how to evaluate your business ideas, helping you make informed decisions about which projects to pursue.
- Avoid costly mistakes, allowing you to focus on viable opportunities that align with your goals.
- Guidance empowering you to trust your instincts, leading to greater confidence in launching your business ventures.
- Create products or services that genuinely solve problems and resonate with your target audience.

Losing your job can be the best thing that ever happens to you. In a short period of time, former employee-turned-entrepreneur Pat Flynn has unlocked the keys to recurring, sustainable income. His new book is inspiring, but that isn't the point--instead of just cheering you on, it will take you by the hand and show you exactly what you need to do before launching your business idea.
โ Chris Guillebeau, NYT bestselling author of The $100 Startup
“Will It Fly?” is an essential resource for aspiring entrepreneurs and business owners who want to minimize risk and maximize their chances of success. This book provides a clear, systematic approach to validating business ideas before committing significant time and resources.
Pat Flynn, drawing from his extensive experience in online entrepreneurship, guides readers through a series of practical exercises and thought-provoking questions designed to test the viability of their business concepts. The book emphasizes the importance of aligning business ideas with personal goals and market demands.
Readers will learn:
โข How to critically evaluate their business ideas
โข Techniques for conducting effective market research
โข Methods for identifying and understanding target customers
โข Strategies for creating and testing minimum viable products
โข Ways to gather and interpret valuable feedback
โข Approaches to refining and improving business concepts
The book includes:
โข Action-based exercises to apply concepts in real-time
โข Real-world case studies illustrating successful idea validation
โข Templates and worksheets for organizing thoughts and research
โข Access to online resources and additional materials
“Will It Fly?” stands out by providing a clear, actionable framework for idea validation, helping readers avoid common pitfalls and increase their chances of building successful, sustainable businesses. Flynn’s engaging writing style and practical approach make complex business concepts accessible to readers at all levels of experience.
Year Published
Publisher
Pages
Weight
Language
ISBN 10
ISBN 13
The book: "Will It Fly?" Is perfect for:
โข Aspiring entrepreneurs with new business ideas
โข Existing business owners looking to launch new products or services
โข Individuals seeking to turn their passion into a profitable venture
โข Anyone interested in learning practical business validation techniques
Meet the author
Author biography
Pat Flynn is a renowned entrepreneur, podcaster, and bestselling author known for his expertise in online business and passive income strategies. He is the founder of Smart Passive Income, a popular blog and podcast that has helped millions of people start and grow their own online businesses. Flynn’s journey began when he was laid off from his architecture job in 2008, leading him to create successful online ventures and share his experiences with others. His book “Will It Fly?” provides a step-by-step guide for validating business ideas and minimizing risks in entrepreneurship.
As a sought-after speaker and coach, Flynn has delivered keynotes at major conferences and events worldwide. He is also the creator of several successful online courses and the host of multiple podcasts, including the award-winning “Smart Passive Income Podcast.” Flynn’s work has been featured in publications such as Forbes, The New York Times, and Entrepreneur Magazine.
Beyond his professional accomplishments, Flynn is a devoted family man and resides in San Diego, California, with his wife and two children. He is known for his transparent approach to business and his commitment to ethical entrepreneurship.
Book testimonials
Being an entrepreneur is scary. Especially in the beginning when you feel lonely, lost, and wondering: What if my idea fails? In Will it Fly?, Pat Flynn shows you step-by-step how to figure out if your new idea will be successful before you go all in. This book is an absolute must-read for any entrepreneur looking to start a new business, enter a new market, or launch a new product. I 100% recommend reading, and re-reading this book.
โ Ryan Levesque, #1 National Best-Selling Author, Ask
โ Michael Hyatt, New York Times Bestselling Author