What if we told you there’s a proven formula for inspiring people to achieve remarkable feats?

In Start With Why, Simon Sinek presents a powerfully simple idea – great leaders don’t reverse-engineer their vision from what they do but holistically understand why they do it.

Peeling back the layers, Sinek reveals that every organization on the planet, from small entrepreneurial startups to world-class corporations like Apple, follows the same three-part “Golden Circle” pattern: What, How, and Why. He demonstrates that the most highly successful entities prioritize their motivating purpose (Why) before their process (How) and what they produce (What). Those who get that sequence right are the ones who make an profound impact and command true influence.

Through captivating real-life narratives and lucid examples, Start With Why articulates the essential ingredients to inspire real trust, loyalty, and forward progress in any team or organization. You’ll learn how a properly motivated “Why” attracts supporters, keeps customers highly engaged, and enables more effective leadership at every level.Don’t settle for just going through the motions.

Discover your Why, get energized, and start inspiring the masses – get your hands on this game-changing book today!